This stuff is great! It works so well it’s a must on any cycling trip or adventure that has the potential to take some wear and tear on your body. It goes on like deodorant, anywhere on the body and protects the area from chafe. We used this regularly on long days cycling to avoid saddle sores, especially from my Brooks Cambium (review here). It works awesome even if it’s put on well after you already have some skin soreness. I’ve even put it on open blisters/wounds and it greatly elevates the friction. Body Glide is very waterproof and can be used for watersports like wakeboarding or kiteboarding as well as applications where you will sweat profusely. I can’t speak highly enough about this must have accessory.